Digital & AI

Digital systems for teams with specialist workflows

MyEvent Labs is the digital systems and product division of MyEvent Productions. We build practical software, AI workflows and production tools for businesses whose work does not fit neatly into off-the-shelf software.

  • Part of MyEvent Productions
  • Software, AI and production tools
  • Melbourne based
Code and configuration on screen at a MyEvent Labs workstation

What we build

Production Workflow Tools

Small applications and dashboards for:

  • Production briefs
  • Equipment and maintenance
  • Speaker submissions
  • Scheduling and resource tracking
  • Client portals
  • Quotes and proposals

AI and Business Automation

Practical AI integrations for:

  • Document and brief extraction
  • Internal knowledge assistants
  • Reporting and summaries
  • Enquiry routing and follow-up
  • Content workflows
  • Connections between existing business systems

AI workflows can include approval steps, permissions and human review where the work needs a person in the loop.

Production Technology

Tools and integrations for:

  • Bitfocus Companion and Stream Deck systems
  • PTZ automation
  • Stream and network monitoring
  • Control surfaces
  • Hardware and software integrations
  • Custom operator tools

Products and projects

These are MyEvent Labs builds, not customer case studies. They show the kind of practical tooling we make for production workflows, AI automation and AV and broadcast teams.

How a project works

  1. Understand the workflow.
  2. Identify the highest-value problem.
  3. Prototype the smallest useful solution.
  4. Build, test and deploy it.
  5. Document it and provide optional ongoing support.

You can keep using your existing systems where that is the sensible option. Not every problem needs a new platform; sometimes a small integration or a clearer dashboard is enough.

Frequently asked questions

Do you only build for event and broadcast teams?

Mostly, but not exclusively. Our background is technical production, so we are strongest where a workflow has specialist hardware, live operations or content in it. If a problem is a good fit for off-the-shelf software we will say so.

Can you automate AI without removing human review?

Yes. AI workflows can include approval steps, permissions and human review. We use AI where it removes repetitive work, and keep a person in the loop where the outcome matters.

Can you work with our existing tools?

Usually yes. Many projects connect systems the organisation already uses rather than replacing them, which is often faster and cheaper than a full migration.

Do you host and support what you build?

We can. Some clients want a maintained service including hosting and ongoing support; others want to take ownership of the code and run it internally. Both are workable and agreed up front.

Discuss a digital project

Tell us what you are trying to improve. Only your name, email and a short description are required; everything else is optional.

Not sure if it is a software problem yet?

That is normal. Describe the workflow and we will tell you whether a custom tool, an integration, or simply a better process is the right answer.